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List Marketing Tip 17 – Close Personality

Want more Credibility? Want your Readers to Trust you?

I don’t know about you, but I think there’s a lot of junk on the internet. I won’t spend my money with just anyone. I need to build trust first.

That’s what today’s tip of the day is about — building credibility and trust.

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Tip #17 of 21: “Close Personally”
by Jimmy D. Brown of ListProfitSystem.com

Want to create more loyalty and more credibility? Want more people to click on your links because they trust you?

Here’s how you do it. At the close of your mailings – and this goes for solo mailings as well as your newsletters or reports – always close out with a personal message …

“And, if you have any questions at all about this, please feel free to email me at myname@myemailaddress.com. I’ll be glad to help you in any way that I can.

Best regards,

Jimmy D. Brown”

Sounds simple enough, right?

Did you know that testing has shown an increase in as much as 27% more click-thrus simply by adding a similar tagline at the close of the mailing?

Why do you think that is? Simply because the reader feels like you are AVAILABLE to them. They feel like if they click where you say click and they have questions about it, that you’ll respond to them.

That gives them more confidence and more confidence means they’ll be more likely to take a look.

Close with a personal message.

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Here’s my attempt at following instructions:

And, if you have any questions at all about this, please feel free to email me at ((insert your email address)). I’ll be glad to help you in any way that I can.

Best regards,
(insert your name here)

P.S. This simple, yet powerful 6-step system will show you how to grow your list, provide your readers with the content they crave and start making more money than you ever expected from your list. Visit http://www.ebizrantzandravez.com/lps/ to get your copy of the List Profit System today.