Hello Again!
Where’s the link?
Today, Jimmy has a great tip about where and how often you should include links in your mailing.
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Tip #10 of 21: “Link In Several Places”
by Jimmy D. Brown of ListProfitSystem.com
Try to work in the link you are promoting several times throughout the text of the email message itself. You don’t want to go overboard on this, but you can see a higher click-thru rate by simply putting more places for them to click.
And when I say this, I mean the SAME link. Not multiple offers,
the SAME offer.
What typically happens is this: you craft your promotional mailing and you have ONE link way down at the bottom of your message.
That’s not enough. You should have a MINIMUM of two references to your link. One midway through the message and one at the close of the message near your call to action.
On longer email messages, don’t be afraid to mix in that link in several places, maybe 3-5 places all total, depending upon the length.
You should see a higher click-thru rate simply by adding an extra reference link in your copy.
See here? Just one of a few references to my List Profit System course.
Are you ready to start making more money than you ever expected from your list? Then visit http://www.ebizrantzandravez.com/lps/ to get your copy of the List Profit System today.
Copyright 2007 Benchmark Publishing, LLC
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The next tip will help you to ride the next media wave or hot topic. Stick around to find out what politics, news and entertainment have to do with your ezine.
PS. Visit http://www.ebizrantzandravez.com/lps/ to get your copy of the List Profit System today.
Tags: list marketing, email marketing, jimmy d brown, benchmark publishing, linking














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